Monthly Archives May 2014

2016 Mercedes-Benz W223 E Class Rendering

Below are two rendering of the new generation of the W223 E Class, which is expected to be in the market during 2016. The current information we have for the US market W223 E Class are:

– Inline 6-cylinder engine
– 9G-Tronic 9-speed automatic transmission
– Similar electronic features to the S Class

2016_Mercedes-Benz_E_Class_1

2016_Mercedes-Benz_E_Class_2

Read More

Lexus GX460 US Sales Doubled Since 2014 Facelift

Lexus announced its April 2014 sales stat yesterday, and it can be seen the GX460 sales is 2.5 times of the same month last year.

If we look closer we can see the trend that beginning October 2013, the GX’s sales volume started to explode. In Octorber 2013, Lexus sold 1.65 times of what it sold in October 2012; and even the extensive wind chill monthes earlier this year did not impact its sales at all, doubling the number of the same month in the last year.

This is a very good case for marketing analysis. It tells us two important facts that makes your product to be successful: 1. price; 2. external appearance.

2014_Lexus_GX460_1

Compared the 2014 model to 2013 model, the GX460 lowered the...

Read More

Latest BMW M2 Information

Today comes updates to the future BMW M2:

Start of production in late 2015;
Used a N55 based 6 cylinder turbo engine, 365-375 hp

The M2 is a must-do for BMW because Mercedes-Benz will introducing the 367hp W205 C450 next year. Without the M2, currently BMW has no product to compete with the Mercedes rival.

The reason why BMW not take the turbo 4 cylinder engine route for M2 may due to:

1. Larger turbo lag for the 4 cylinder engine to achieve same output;
2. Excessive developement cost to overcome the shortcoming mentioned in #1.

For enhancements made to the “standard” N55 engine to achieve 370hp-level ouput, the following are some speculations:

– Tuning to the ECU to ...

Read More

Ferrari To Carry Lumber

If you can afford a $300,000 car, how does $19 worth to you?

When I buy something big from HomeDepot, sometimes I rent a truck with $19 for 75 minutes. But the following photo catched a Ferrari owner use his own Ferrari FF to carry lumbers.

While saving is a virtue, I am wondering: if those lumbers scratched the FF’s paint, would $19 enough for repairing the damage?

Ferrari_Carry_Lumber

Read More