Yesterday night I attended Cadillac’s “Road to Table” event in Laguna Beach, CA.

The idea of this program is connecting the car driving experience with fine dining pleasures, which similar to Lincoln’s “Day Night” program.

The difference between the two is: for Cadillac they just let you drive the CTS for a couple miles to the restaurant, then treat you with a dinner; for Lincoln, they lend you a MKC or MKZ for 2 days, and give you a $100 debit card; you can go to anywhere within the 48-hr period, no mileage restriction, and you can use the $100 anywhere, not necessarily in a restaurant, even though Lincoln suggests you to.

Cadillac held the Orange County Road to Table e...

Yesterday, Jaguar Land Rover’s new China factory, located in Changshu, Jiangsu province, officially started its production. This marks the completion of JLR’s first step in product localization process in the China market.

The JLR China factory is a 50:50 joint venture between JLR and Chery Automobile (a Chinese automobile company).

If you are wondering whenever each foreign auto maker wants to setup a factory in China, why it need to cooperate with a Chiese automobile company in the form of joint venture? The simple answer that the Chinese government offers significantly better benefits/tax exemptions for such inco...

Among all the full-size SUVs in the US market, the Lincoln Navigator is a truck that always forgotten by some consumers. In 2013, GM sold a total of 22,514 units of the Cadillac Escalade, compared to 8,613 units for the Navigator.

Both of the Escalade and Navigator are truck-based SUVs, which are using the body-on-frame construction. The reason why the Navigator received lower sales is because some of its major features and styling are outdated. Therefore, Lincoln extensively revised the 2015 Navigator to make it to be competitive again.

Changes made to the 2015 model includes the brand-new 3...

What Kind of Branding Plan Does Mercedes Have in Mind?

Mercedes-Benz released some interesting news that clearly states there is a future branding plan in mind. It regards how they will name the “special” versions of their existing vehicle models.

– For variants focusing on high-output and sporty handling, Mercedes plans to use the “AMG” brand after the model number.

– For variants which belongs to the ultra-luxury/exotic sector, the “Maybach” name will appear after the model name.

The first “Maybach” product will be the S-class Maybach, which is said to add another 10 inches to the current US market S-class wheelbase, which has already reached 124.6in...

Looks like these days are prime times that auto makers release their new product pricing. Today along with the 2015 Lexus NX, Dodge also announced its pricing for the 2015 Charger.

Below are the list for the whole Charger family:

Dodge Charger SE $27,995
Dodge Charger SE AWD $30,995
Dodge Charger SXT $29,995
Dodge Charger SXT AWD $32,995
Dodge Charger R/T $32,995
Dodge Charger R/T Road & Track $35,995
Dodge Charger R/T Scat Pack $39,995
Dodge Charger SRT 392 $47,385
Dodge Charger SRT Hellcat $63,995

Please note that the $63,995 for the SRT Hellcat trim, also includes a $1,700 gas guzzler tax.

For more details please refer to the below press release.