Report: BMW Will Build R&D Center in China, Expanding Zinoro Brand

Following the news that BMW will manufacture 3 more models in China, BMW also announced they are setting up a research and development center in Shengyang, China.

BMW’s Shenyang R&D center is focusing on new energy source vehicles and its new brand: Zinoro, which is dedicated to the Chinese market.

I bet you have never heard the name of “Zinoro”. Here is some background information: Zinoro is a brand that BMW created solely for the China market. It is dedicated to electric vehicles at this moment, and it has already released their first product: the Zinoro 1E.

Zinoro_1E_1

You see it right, it looks like the BMW X1 – because it is actually the X1, but with electric motor and battery ...

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Report: BMW Added 3 More Models to be Build in China

To lower costs and attract more customers, most major auto makers have set up manufacturing factories in China now.

Because of local policy and regulations, almost all foreign makers chose this way to expand its product in China market: they are collaborating with one of Chinese local auto companies and set up a joint venture. For example, Ford is working with Chang’an Automobile, Honda has signed contract with Guangzhou Automobile. For, BMW is teamed up with Brilliance China Automotive Holdings Limited (CBA), and formed “HuaChen BMW” for China market.

BMW has two factories in Shenyang, China: one is called Dadong pla...

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Model III: The Most Affordable Tesla Vehicle

Today Tesla release information regarding their entry-level sports car, presumably aiming at competitors such as the BMW 3-sereis and Mercedes-Benz C class etc. Below are information confirmed:

– New car will be called: Model III
– 20% smaller than the Model S
– Starting around $35,000
– 200 mile range from a full charge
– Will use lithium-ion batteries

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Latest 2016 BMW 7-Series Interior Spy Shots

During the last few days, there are some spy shots of the redesigned 2016 BMW 7-series (the G11 7-series) interior layout. From the below gallery we have some findings.

1. The instrument gauge is a combination of round dial frames and digital LCD content (including speed/tachometer scale readings, indicating needles) display;

2. iPad style navigation display screen like the current F30 3-series;

3. Not much of the console area are covered in leather or wood trim, especially the center armrest part, it looks like lots of plastic is used instead.

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Report: The 2016 Mercedes-Benz ML Coupe

It is reported by some auto industry analysts that, the sales volume of the industry will reach the top this year. While we cannot be certain that whether this is true, but we do know one thing: the competition between different makers is becoming more intense these years.

This can be sensed from things like auto makers are introducing new models (they are not refresh/redesign of an existing model), such as Rolls-Royce and Bentley are working on their SUV models, Lexus is now selling compact SUV (the NX), BMW rolling out new models such as the 3-series GT, 4-Series Gran Coupe, X4 etc.

For Mercedes-Benz, besides exploring lowered-priced product such as the CLA and GLA clas...

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