When people are thinking about buying a German luxury car which costs less than $100,000, undoubtedly the three major brands are “MBA”: Mercedes-Benz, BMW and Audi.
Some folks consider these three brands to be equally reputable with similar brand image; while at the same time, fans of each brand may want to debate their beloved brand is more upscale than the others.
Here in this article I will provide some insights. One assumption that most people are agree on: the product line’s price range distribution determines the brand’s market position...
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